Wear your Data.

 
 

We interact with the virtual world daily and thus generate a trail of information relating to our personal preferences, our biology, and private information such as passwords and account numbers.

Our laptops and cell phones seem compact and local, but we forget that they are connected to an invisible world of wires and waves.

Rocío Gauna uses her installation “Wear your Data” to inform us that much of our personal data is so accessible, we may as well take a loudspeaker and announce it to the world. Or better yet, wear it on our clothes.

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Forecasting Hype.

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Cost of Being.